Stratford Warriors

We wanted to create an iconic symbol of a warrior without any historical connections and also pay tribute to the original Stratford Cullitons logo of a Native American profile that was well liked in the community. The style was meant to appeal to players and their friend's who range from 10-25 years old. All colours were equally weighted and balanced to accommodate multiple colour schemes and usage scenarios such as home and away jerseys. Details were kept at a minimum to allow for visibility at long range. The logo, logomark, and logotype were all double-stroked and compartmentalized for maximum versatility of all components.

Art Direction & Design Jeffrey Turford

Illustration Wes Pratt